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Curated articles around the web to inform the Small Business Owner

How to Pivot Your Local Marketing Strategy in Times of Crisis

This post was originally published on this siteWhen news of an impending pandemic first began circulating early this year, enterprise local brands began to prepare for what was largely expected to be a temporary business interruption. Outside of epidemiology circles, a wide-ranging lockdown situation wasn’t on the radar until the President declared a national state …

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8 Tips For Optimizing Yelp Listings for Social Distancing Terms

This post was originally published on this site Consumers are on the hunt for clear COVID-19 protocols for any business they plan to visit. Optimizing Yelp listings for social distancing terms is now a must for all enterprise brands. Now, when searchers visit a location on Yelp, Yelp has prominently placed this information at the …

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Three questions your business must answer.

This post was originally published on this siteThree questions your business must answer. written by John Jantsch read more at Duct Tape Marketing Straight to the point – here are the three questions: Do you get me? Can I trust you? Did you keep your promise? Now, of course, the tricky part is that no …

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How to Communicate Your Brand Story with Simple Marketing

This post was originally published on this siteHow to Communicate Your Brand Story with Simple Marketing written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Donald Miller In this episode of the Duct Tape Marketing Podcast, I interview Donald Miller, the CEO of StoryBrand. At StoryBrand every year Don helps more …

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How to Display Posts from a Specific Category in WordPress

This post was originally published on this siteFew things break the flow of browsing through a website quite like having to scroll through a long list of unrelated posts. Suddenly, rather than clicking through to the next page, your user is hitting the close button and heading to a different site. The solution is simple: …

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4 Noteworthy Lead Conversion Trends: Research and Charts

This post was originally published on this site With a myriad of marketing tactics at our disposal, cool marketing technology that can track performance and automate campaigns, and countless strategies and processes to optimize marketing, sometimes we can’t see the forest for the trees. For many marketers, we think in terms of leads (impersonal, just …

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Top Reasons Why SEO is Slow

This post was originally published on this siteOne of the most important points that we try to make to prospective full service SEO clients is that SEO is a slow and sometime very long process.  It’s not the kind of marketing tactic that’s going to have immediate results or a quick ROI. The complete opposite …

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SEO Case Study: 6-Step Process That Generated 150,732 Visits

This post was originally published on this site Note: My training program, The SEO Playbook, is now OPEN for enrollment. Learn more about the training and see what current students are saying here. Do you want to learn to rank #1 for high-traffic keywords in any niche? In this SEO case study, you’re going to …

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5 Easy Steps to Update Your Existing Blog Posts and Gain New Featured Snippets

This post was originally published on this site Did you know that the top five positions in Google search engine results pages (SERPs) get 67.6 percent of the traffic? With billions of websites worldwide, ranking for competitive keywords and landing in the top five feels like a far-fetched dream. But the Originally published at SEOblog

5 Best Schema Plugins for WordPress

This post was originally published on this siteLast updated on July 30, 2020 at 03:35 pm Applying schema markups for your website can take a lot of time and effort because of the variety of markups you have to create. Who has the time to write Product schema code manually for more than a hundred …

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